Marketers continually look for ways to improve mobile engagement with customers. Several studies prove mobile as an effe ...

whether that be through a push notification or an SMS text message. Sending a personalized message that offers something of value to consumers is a powerful marketing tool – the ultimate ...

Over 178 million text messages traveled through the AT&T network dwarfing the 78 million ... and with many of today's popular entertainment shows," said Jennifer Erdman, senior marketing manager, ...

"Our messaging solution, when enabled through Adobe Campaign, maximizes your marketing strategy and ensures ... supports two-way messaging, real-time text translations, and multimedia content.