Reduced pessimism regarding financial prospects at both the company and industry levels suggests that businesses are becoming ...

Reddit accounts for a fraction of overall social media spending, but its platform revenue is expected to grow substantially ...

Advertising firm Omnicom on Tuesday beat Wall Street estimates for the second quarter, fueled by growth in its advertising ...

Media Trends Live is anchored by our Media Trends newsletter co-authors, Sara Fischer and Kerry Flynn, to discuss the key ...

With an intentional plan, you can have prospects lining up — credit card in hand — without posting a single reel or paying for a single click.

Israel launched a national advertising campaign on Wednesday urging its citizens to resist the lure of spying for Iran, ...

The growth of the Fur Media network has been backed by several new advertising partnerships, including premium dog and cat ...

In the early 2000s, they got their start with MySpace and blogging. In the 2010s, they used YouTube, Snapchat and Instagram.

In the ever-evolving landscape of digital advertising, programmatic media buying has emerged as a cornerstone for brands ...

The Spanish-language media company has also proposed a $1 billion debt issue by a subsidiary with an eye to refinancing ...

As audience behaviour continues changing and advertising revenue shifts, news media companies like Editora Globo are ...