In planning for an MDM implementation enabling a 360-degree view of the customer, organizations need to refrain from approaching each master data domain separately and sequentially-'multidomain' ...

Customer 360 is a practice that involves gaining a comprehensive view of customer behaviors and preferences by aggregating data from all sources, including multi-channel touch points, between a ...

The Reltio Customer 360 Data Product is built on top of the Reltio Connected Data Platform which has been increasingly adding enhanced artificial intelligence (AI) capabilities to help improve MDM.

HawkEye 360 Inc., the global leader in commercial signals intelligence and data analytics, has partnered with General Atomics – GA-Integrated Intelligence, Inc. (GA-i3) to integrate its advanced ...

Conventional wisdom suggests that pursuing a 360-degree view of the customer is a mandate for most organizations. But it will destroy your business. This unconventional view isn’t an indictment of ...

Companies are using big data and advanced analytics to get a 360-degree view of their customers. This fascinating use case looks at how a leading gaming company uses data to better understand ...