Ra-ra-ah-ah-ah, roma-roma-ma, Gaga, ooh Labubu … Lady Gaga is getting in on a certain plushie craze. In a whimsical TikTok ...

It would seem that Mother Monster loves Labubus as much as everyone else. Lady Gaga shared a fun video on TikTok that showed ...

Labubu Dolls are plush toys and keychains with a creepy smile and cute teddy bear body. Here's everything to know about ...

And what's Comic-Con without a little superhero flair? Marvel's "X-Men '97" stars Lenore Zann and Isaac Robinson-Smith joined ...

But Labubu’s popularity has spiked over the past year, thanks to celebrity endorsements. Lisa, from K-pop mega group Blackpink, has frequently professed her love of the creature on social media.

Part of Labubu’s initial appeal was formed by Pop Mart’s blind-box strategy. The brand gained recognition for selling sealed packages containing collectible figures from a specific series.

Labubu is one of the most popular toys in the world right now, but what is a Labubu and how did it become so popular? This viral sensation has people lining up overnight to get their hands on one.

Last week, a life-size Labubu figure sold for more than $170,000 at the first Labubu art auction hosted by Yongle Auction in China. The event drew nearly 1,000 bidders, according to Yongle.

Labubu, pronounced "lah-boo-boo," first appeared in 2015 and has exploded in popularity recently. The toy creatures can be described as kind of scary looking but also kind of cute.

An additional life-size doll sold for over $130,000 at the same auction in Beijing REUTERS/Tingshu Wang A life-size Labubu has a proud new owner after the 4-foot-tall doll sold for over $170,000 ...

A Beijing auction house sold a human-sized Labubu figure for 1.08 million yuan ($150,275.51) on Tuesday, setting a new record for the "blind box" toy as it moves from craze to collectible.

A rare, first-generation Labubu figure has sold for $150,000 in Beijing at an auction held exclusively for the toys that have taken the world by storm.